Pomelo is a vertically-integrated online fashion brand, based in Bangkok and serving all of South East Asia and beyond. They offer trademark weekly new arrivals, featuring two lines of exclusive clothing: the Pomelo Studio range houses sleek, chic modern styles designed for conquering the day-to-day. Pomelo Soho comprises fresh, funky and forever quirky styles straight from Seoul. Even latest Alita by Pomelo sportswear line offers ground-breaking sports apparel that fuses the realms of fashion and function.